Pixl AEO
AI Visibility Platform

Do ChatGPT, Claude, and Gemini know about your website?

ChatGPT, Claude, Gemini, Perplexity, DeepSeek, and Grok now answer questions directly — and they only mention websites that meet specific technical standards. Pixl audits your site, shows you what's broken, and tracks whether you're actually showing up in AI answers.

Free to try. No credit card required. Results in under 60 seconds.

Sign in to run your first audit — results in under 60 seconds.

9

Audit Categories

6

AI Platforms Monitored

<60s

Analysis Time

6

CMS Platforms

50+

AEO Rules Checked

2

Branded PDF Reports

The new SEO:
Answer Engine Optimization

Search is changing. ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews now answer questions directly — pulling from websites that meet specific technical standards. If your site isn't structured correctly, it won't be mentioned.

When an AI tool answers a question, it often links to the websites it pulled the answer from. This is called a citation — and the sites that get cited most are the ones AI platforms trust.

Pixl AEO is the only platform that audits your site against the technical standards AI uses — then verifies you're actually showing up in their answers. One loop: audit, fix, prove.

ChatGPT

OpenAI

Schema + E-E-A-T

Claude

Anthropic

Trust signals + Depth

Gemini

Google

Structured data + Headings

Perplexity

Perplexity

Semantic HTML + Citations

DeepSeek

DeepSeek

Content structure + Context

Grok

xAI

Freshness + Authority

Smart Platform Detection

Fix instructions tailored to
your exact CMS

Pixl automatically detects whether your site runs on WordPress, Webflow, Squarespace, Wix, Shopify, or custom code — then gives you step-by-step fix instructions specific to your platform. No guessing. No generic advice.

WordPressWebflowSquarespaceWixShopifyCustom Code
Platform detected
PlatformWebflow
Score66/100

Fix: Missing H1 in main landmark

1. Open Webflow Designer

2. Select your main content section

3. Add a Heading element → set Tag to H1

4. Republish your site

The Complete Playbook

Two halves of the same playbook

Getting mentioned by AI isn't a one-time audit — it's a continuous loop. Pixl does both halves in one platform.

Pillar 1

Audit & Fix

Scan any site for the technical signals AI platforms use to understand content: semantic HTML, schema markup, heading hierarchy, E-E-A-T, and content readability. Every violation comes with a step-by-step fix guide for your exact CMS — plus a dedicated AI chat to walk you through it.

Used by content teams, SEO agencies, and developers.

Pillar 2

Track & Verify

Send probe questions to ChatGPT, Claude, Gemini, Perplexity, DeepSeek, and Grok — then track whether your brand actually appears in the answers. Watch your citation rate climb as fixes land. Get a single AI Visibility Score that combines everything into one number.

Proves your AEO work is actually working.

What We Analyze

A comprehensive audit of the technical foundations that determine whether AI platforms can understand, reference, and accurately represent your content.

Heading Hierarchy

Detects duplicate H1s, skipped heading levels, and headings used for decoration instead of structure — the #1 issue that prevents AI from understanding page content.

Semantic Landmarks

Validates main, nav, header, footer, article, section, and aside elements so AI crawlers can map your page architecture.

Schema Markup

Validates JSON-LD for Organization, Article, FAQPage, Product, and BreadcrumbList. Checks required fields and flags invalid configurations.

E-E-A-T Signals

Checks author attribution, publication dates, contact info, about pages, privacy policy, and citations — the trust signals AI platforms rank highest.

List Structure

Identifies lists rendered as plain paragraphs or divs that should use proper ul/ol/li markup for machine readability.

Content Readability

Analyzes paragraph length, content depth, thin sections, question-format headings, and direct-answer paragraphs for AI comprehensibility.

Technical Performance

Checks HTTPS, viewport meta, mobile responsiveness, images without alt text, and core accessibility fundamentals.

Branded PDF Reports

Executive-summary AEO reports and AI Visibility reports with prioritized findings, code examples, and platform-specific guidance for your team or clients.

Pixl AI Assistant

Don't just get a report.
Get it fixed.

Every violation comes with a dedicated AI chat. Paste a screenshot of your CMS, describe what you're seeing, and Pixl AI walks you through the exact fix — step by step.

Violation-specific context

Each chat is pre-loaded with the violation details, your platform, the affected element's HTML, and the fix guide. The AI knows exactly what's broken.

Paste CMS screenshots

Not sure where to find the setting? Paste a screenshot of your CMS admin into the chat. Pixl AI can see it and guide you to the right panel.

Live web search

When CMS documentation changes, Pixl AI searches the web for the latest platform-specific guidance instead of relying on outdated training data.

Browse tool: verify fixes live

Ask "Did I fix it?" and Pixl AI opens a headless browser, inspects your live site, and confirms whether the violation is resolved.

Pixl AI

Missing H1 in <main> — Webflow

I can see your <main> element has no H1. In Webflow, open the Designer and drag a Heading element into your main section. Set the Tag to H1 in the element settings panel.
I added it — can you verify?
Fix confirmed. I checked your live site and found a valid H1 inside <main>: "Event Planning Services." Violation resolved.
Ask Pixl AI anything...
AI Citation Monitoring

Prove your content shows up
in AI answers

Write the questions your customers actually ask — then let Pixl send them to all six major AI platforms every day. Track which ones mention your site, how often, and how you rank against your competitors.

ChatGPTClaudeGeminiPerplexityDeepSeekGrok
Probe Question

"What's the best event ticketing platform?"

Daily
ChatGPT
Cited
Claude
Cited
Gemini
Not cited
Perplexity
Cited
DeepSeek
Not cited
Grok
Cited
Citation Rate67%

Daily or weekly checks

Pixl automatically sends your probes to all 6 AI platforms on a schedule. Weekly on Pro, daily on Agency and Enterprise. No manual work.

Share of voice vs. competitors

Add your competitors as tracked keywords. Pixl measures how often each brand appears in AI answers for the same questions — so you can see exactly where you stand.

AI-generated probes

Don't know what to ask? Pixl analyzes your site and automatically writes probe questions your customers would actually type into ChatGPT — with brand keywords pre-filled.

AI Visibility Dashboard

One score.
The whole picture.

Your AI Visibility Score combines four signals into a single 0-100 number. Track it over time, export a branded PDF report, share it with clients.

Your AI Visibility Score
78
out of 100
30-Day Trend+12

Four signals, one number

AEO Technical Score
20%

Your audit score — how AI-ready your site's technical structure is.

AI Crawler Access
15%

Whether AI bots can actually reach and read your content.

AI Crawler Activity
25%

How often AI platforms actually visit and index your pages.

Citation Rate
40%

How often your brand actually appears in AI answers across all 6 platforms.

Missing a signal? Pixl adapts — weights are redistributed so your score is always fair.

From audit to cited — in one workflow

Six steps from unknown to AI-visible.

1

Enter Your URL

Paste any website. We support WordPress, Webflow, Squarespace, Wix, Shopify, and custom code.

2

We Crawl Your Site

A real cloud browser loads your page and runs 50+ AEO checks across multiple pages.

3

Review Violations

Every issue is scored, categorized, and prioritized by impact on AI readability.

4

Fix with Pixl AI

Open a chat on any violation. Pixl AI walks you through the exact fix for your CMS.

5

Rerun & Track

Save the audit as a project. Rerun to confirm your fixes. Watch your score climb.

6

Verify in AI

Set up probe questions. Pixl checks ChatGPT, Claude, Gemini, Perplexity, DeepSeek, and Grok to confirm your content is actually being cited.

acme-corp.com

82
70%
3 audits

my-portfolio.io

94
100%
2 audits
Project Dashboard

Track every fix.
Watch your score climb.

Save any audit as a project. Check off violations as you fix them. Rerun the audit to confirm improvements. Your score updates live.

The project dashboard shows all your sites at a glance — with screenshots, scores, and completion percentages. Agency plans can manage up to 25 client sites from one place.

Check off violations as you fix them
Rerun audits to confirm changes
Score updates after every rerun
Screenshot thumbnails for quick reference

Frequently Asked Questions

Everything you need to know about AEO, AI citations, and Pixl.

What is Answer Engine Optimization (AEO)?

AEO is the practice of structuring your website so AI-powered answer engines like ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews can read, understand, and confidently reference your content. It focuses on semantic HTML, schema markup, heading hierarchy, and trust signals — the technical foundations AI uses to evaluate content quality. Think of it as the modern successor to traditional SEO.

What is an AI citation?

When ChatGPT, Claude, Perplexity, or another AI tool answers a user's question, it often pulls information from websites and links to them as sources. Those links are called citations — they're the AI's way of telling users "this is where I got this answer." For website owners, getting cited by AI is the new version of ranking on Google. The more often your site gets cited, the more AI-driven traffic you'll earn, and the more authoritative your brand will appear in AI-generated answers.

How is AEO different from traditional SEO?

Traditional SEO optimizes for keyword ranking in Google's blue-link search results. AEO optimizes for being mentioned inside AI-generated answers. The technical requirements overlap but differ — AEO prioritizes structured data, semantic clarity, and E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals over backlinks and page authority. Both matter in 2026, but AEO addresses the rapidly growing AI search channel that traditional SEO tools ignore.

How long does an audit take?

Most audits complete in under 60 seconds. Pixl uses a real cloud browser (not an HTTP scraper), so JavaScript-rendered content, single-page applications, and dynamically loaded pages are fully analyzed. Multi-page audits on higher plans take slightly longer since we crawl up to 5 pages per site.

Which website platforms does Pixl support?

Pixl automatically detects and provides platform-specific fix instructions for WordPress, Webflow, Squarespace, Wix, Shopify, and custom-coded sites. Every fix guide is tailored to your exact CMS interface — with step-by-step menu paths, not generic advice. If you're on a less common platform, Pixl AI can still walk you through the fix in chat.

Do I need to be technical to use Pixl AEO?

No. Pixl AI explains every violation in plain English and walks you through the fix step by step, tailored to your CMS. You can paste screenshots of your admin panel into the chat and get exact guidance. For developers and agencies, detailed code examples, DOM paths, and copyable schema snippets are also provided.

Which AI platforms does Pixl monitor?

Pixl monitors six major AI platforms: ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), Perplexity, DeepSeek, and Grok (xAI). For every audit, Pixl checks the technical standards these platforms use to decide which websites to cite. For every probe prompt you set up, Pixl sends the question to all six platforms and tracks whether your brand appears in the answer.

How does citation tracking work?

You define probe prompts — the real questions your customers ask AI tools. Pixl sends those questions to ChatGPT, Claude, Gemini, Perplexity, DeepSeek, and Grok on a schedule (weekly on Pro, daily on Agency and Enterprise), checks the responses for mentions of your brand or links to your domain, and tracks citation rates over time. You can also track competitor brand keywords to measure share of voice against your competitors.

What's an AI Visibility Score?

A single 0-100 number that combines four signals: your AEO technical score, how AI crawlers access your site, how often they actually visit, and your real citation rates across all 6 AI platforms. It's the clearest signal of whether your site is actually showing up in AI search. Pixl also generates a branded PDF report of your AI Visibility Score that you can share with clients or stakeholders.

What are probe prompts?

Probe prompts are the real-world questions you'd want AI platforms to mention your brand in. For example, if you run an event ticketing platform, a probe might be "What's the best way to sell tickets online?" Pixl sends this question to ChatGPT, Claude, Gemini, Perplexity, DeepSeek, and Grok, and checks whether your brand appears in their answers. Pixl can also auto-generate relevant probes by analyzing your site — so you don't have to write them from scratch.

Is Pixl AEO free?

Yes — Pixl AEO offers a free plan with no credit card required. You can audit one website, run one audit per month, and see your full AEO score and violation list. Paid plans (Pro, Agency, Enterprise) unlock multi-page audits, multiple sites, AI chat with Pixl AI, fix guides, citation monitoring, and the AI Visibility Dashboard.

What do I get on the free plan?

The free plan includes one full AEO audit per month on one website, a scored audit with every violation categorized by severity, platform detection (WordPress, Webflow, etc.), and a basic report. Paid plans add multi-page crawling, unlimited rerun tracking, Pixl AI chat support for every violation, AI citation monitoring across 6 platforms, and the AI Visibility Dashboard with PDF exports.

Should I try the free plan first?

Yes. Pixl's free plan is designed for exactly this — run a real audit on your real website, see the violations, read the score, and decide for yourself whether the product is worth paying for. AEO results take weeks to show up in AI platforms, so we'd rather you use the free tier until you're confident Pixl delivers value. When you're ready for multi-page crawling, citation monitoring, and Pixl AI chat, upgrade from the dashboard in a few clicks.

How long does it take to see results from AEO work?

Technical fixes (schema markup, heading hierarchy, semantic HTML) take effect the moment AI crawlers re-visit your site — usually within a few days to a few weeks. Citation rate improvements take longer, because AI platforms need to re-index your content and update their retrieval systems. Most Pixl users see citation rate improvements within 4–8 weeks of consistent AEO work. That's why we offer a free plan: try it, run your baseline audit, come back in a month, and see the difference.

Can I use Pixl AEO for client work?

Yes — the Agency plan is built specifically for client work. You get 25 sites, 150 audits per month, multi-page crawling, citation monitoring, the AI Visibility Dashboard with branded PDF exports, and Pixl AI chat. Agencies use Pixl to deliver monthly AEO reports to clients, track citation improvements over time, and demonstrate measurable ROI on content work.

What happens when I hit my plan limits?

Pixl shows you a friendly upgrade prompt when you approach or hit any limit — sites, audits per month, AI chat messages, or probe prompts. Your existing data stays intact. You can upgrade instantly from any limit prompt, and the new limits apply immediately. Paid plans never auto-upgrade without your approval.

Most websites aren't cited by AI.
Find out why in 60 seconds.

The technical issues that block AI citation are invisible to users — but not to AI. Run a free audit, fix what's broken, and start showing up in AI answers.

Sign in to run your first audit — results in under 60 seconds.

Free to try. No credit card required. Results in under 60 seconds.

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